CONRIC took on the exciting challenge of revitalizing SWFL Crime Stoppers' brand identity, with the overarching goal of unifying its visual presence across a spectrum of platforms and media outlets. This comprehensive project encompassed the creation of adaptable templates tailored for both the client's social media utilization and the needs of various billboard companies.
As the lead designer, I drove the conceptualization and presentation of a series of logo options, ensuring a range of innovative choices. Upon the client's selection, my role expanded to crafting a suite of user-friendly social media templates crafted in PowerPoint, streamlining the client's content creation process.
In addition, I meticulously designed an array of Photoshop templates, tailored to align with the exact specifications of the billboard companies, ensuring a seamless and impactful integration of SWFL Crime Stoppers' revamped brand identity across both digital and physical platforms.
Project Role: lead graphic designer | Agency: CONRIC pr + marketing
Black and red logo lockup for light backgrounds
Red and yellow logo lockup for dark backgrounds
Social media profile logo
SWFL Crime Stoppers brand book
Billboard using a template
Billboard concept
Examples of social media cover images
Examples of social media posts using the templates
Examples of social media posts using the templates
